The Turbocharging Tourism announcement earlier this year identified the need for a new strategic plan for the tourism industry co-developed with our industry partners. This new 10 year strategy will replace the existing Tourism 2020, which has a target of $2.2 billion in visitor expenditure.
The new strategy will lay the framework and identify key actions for the Department and industry partners to work towards. Deloitte Access Economics have been appointed to undertake this work, which is expected to be fully complete by mid-2019.
Deloitte Access Economics has engaged with over 190 individuals and over 85 businesses and organisations since August 2018, as part of developing the NT Tourism 2030 strategic plan.