The $103 million stimulus boost is a game changer for the Territory. Our destination marketing approach, and marketing deliverables will be reviewed with local industry as a matter of urgency.
The renewed marketing approach will align with the long-term goals determined by the new NT Masterbrand anticipated for release in 2018. This is a significant project that will position the Territory for the future and complement other population growth and investment strategies being developed by the Territory Government.
The program being delivered under the $26.57 million boost to increase visitation to the NT through SMART marketing will begin immediately.
See how we are progressing
Updates on this project are now available.